English translation & interactive data brief · Source: ISPA (Iranian Students Polling Agency)

Iran's Digital Ecosystem: What a State-Commissioned Survey Reveals

ISPA presented findings from a national poll of internet users on social media, filtering, circumvention tools, wartime shutdowns, the digital economy, and AI — commissioned by Iran's Ministry of ICT. Full translation below; every figure in the original article and its chart is reproduced here as interactive graphics.

Fieldwork June 15–21, 2026 (25–31 Khordad 1405) Sample 4,060 internet users, drawn from 4,545 people aged 15+ Mode Face-to-face interviews, urban & rural Commissioned by Ministry of ICT Published July 21, 2026

⚡ The briefing

1 big thing: Iran's own government-commissioned polling shows three-quarters of the country's internet users rely on circumvention tools, and blocked foreign platforms still rival or beat most state-backed apps on reach.

Why it matters

This is rare, state-sanctioned quantitative data on censorship failure. The Ministry of ICT paid for a survey that documents mass VPN adoption, majority support for unblocking, and public anger at wartime shutdowns — numbers the surveillance-and-censorship community usually has to estimate from network measurements.

By the numbers

Between the lines

What to watch

Whether "speed first" framing is used to justify a faster-but-more-filtered national internet, and whether the 61% opposition to officials' unfiltered access pressures the tiered-access system that expanded after the shutdowns.

Topline

The numbers at a glance

Iranians 15+ who use the internet
89.3%
10.7% do not use the internet
Internet users who use circumvention tools (VPNs)
74.4%
66.7% of users use free circumvention tools
Average daily time online
4h 03m
2h 05m on foreign social apps · 1h 37m on domestic apps
Use both foreign and domestic social platforms
55.9%
Foreign-only 15.6% · domestic-only 24%

Section 1

Access and time online

Of 4,545 people aged 15+ interviewed nationwide, 4,060 (89.3%) use the internet. All findings below describe those internet users.

Daily internet use

Share of internet users by hours online per day. Average: 4 hours 3 minutes.

Categories sum to 98.7%; the remainder was not reported in the article (likely "don't know / no answer").

Daily time on foreign social media

Hours per day on foreign platforms. Average among users: 2 hours 5 minutes.

Categories sum to 98.5%. For domestic platforms the article reports only two figures: 43.2% spend ≤1 hour a day on them, 18% don't use them at all; average 1 hour 37 minutes.

Section 2

Platform reach: blocked apps vs. state apps

The article's chart (translated and reproduced here) gives each platform's user share on two bases: all internet users, and the entire population aged 15+. Instagram, Telegram and YouTube are officially blocked in Iran and reachable only via circumvention tools; Rubika, Eitaa and Bale are domestic, state-promoted platforms.

Who uses which platform

Share using each social platform. Toggle the measurement base; hover any bar for both figures.

Foreign platform (blocked except WhatsApp) Domestic (state-promoted) platform

Sorted by the selected measure. WhatsApp was unblocked in December 2024; Instagram, Telegram, YouTube and X remain filtered. Rubika's lead over Instagram is within a few points and comes from a state-affiliated, face-to-face poll — see caveats.

Foreign vs. domestic platform overlap

Most users straddle both worlds rather than choosing one.

"Neither / not reported" (4.5%) is computed as the remainder; the article reports the other three figures directly.

Section 3

The wartime internet shutdown

Fieldwork ran June 15–21, 2026, and the questionnaire asked directly about the international-internet cutoff "during the war" and its restoration afterward.

How angry did the international-internet cutoff make you?

"No answer" (6.8%) computed as remainder. Despite the near-even split on anger, 63.7% called the post-war restoration of international connectivity "a very correct decision."

Say restoring international internet after the war was "a very correct decision"
63.7%

What would have suffered if international internet had stayed off

Aspects of life users said would have run into trouble (multiple responses possible).

Where users get news during an internet shutdown

Usual news source when the internet is cut.

Remaining ~25% not itemized in the article. Note the state broadcaster's dominance once connectivity is severed — the information-control payoff of a shutdown.

Section 4

Filtering and circumvention

How much does unblocking social media matter to you?

"No answer" (7.9%) computed as remainder.

Which platform should be unblocked first

Users' stated priority for lifting filters.

Remaining ~22.9% (other platforms / no answer) not itemized in the article.

Internet users who use a circumvention tool (VPN)
74.4%
Use a free circumvention tool
66.7%
Free VPNs' opaque operators make this a mass privacy exposure

Section 5

Policy attitudes: speed, and who gets the open internet

Not at all / only slightly satisfied with internet speed
72.3%
Would make raising internet speed their #1 policy priority
56.9%

Should some officials get free, unfiltered internet access?

Views on unfiltered access for certain officials and authorities — the tiered-access model in practice.

"Other / no answer" (14.3%) computed as remainder. A 61.1% majority rejects the two-class internet.

Section 6

The digital economy

How much does your livelihood depend on the internet and social media?

Categories sum to 98.9%; remainder not reported. One user in five is economically exposed to any future shutdown or platform ban.

Perceived effects of online businesses on Iran's economy

Multiple responses possible.

Online services used in the past year

Share of internet users who used each service category (multiple responses possible).

27.6% of users say apps such as Snapp, Tapsi, Digikala and Filimo meet their daily needs "a lot / very much."

Section 7

Artificial intelligence

Familiarity with AI tools

Categories sum to 99.9%.

Of those who use AI, share using ChatGPT
90.3%
OpenAI restricts Iran; access implies circumvention

What AI users use it for

Among all users who get help from AI online (multiple responses possible).

Full text

Complete English translation of the article

Translated from the Persian original published on ispa.ir. Translator's notes appear in brackets; obvious typographical errors in the source are preserved and flagged.

Survey findings from internet users presented at the "Iranians' Digital Ecosystem" session
Tuesday, 30 Tir 1405 [July 21, 2026]

According to ISPA's public relations office, a selection of findings from a recent survey of internet users concerning social networks and communication technologies was presented at the specialized session "Iranians' Digital Ecosystem: Findings of a Survey."

The Iranian Students Polling Agency (ISPA) conducted a national survey between 25 and 31 Khordad [June 15–21, 2026], commissioned by the Ministry of Communications and Information Technology, titled "Measuring internet users' attitudes toward social networks and communication technologies," among 4,060 internet users using face-to-face interviews. These users were selected from among 4,545 people aged over 15 living in the country's urban and rural areas. In other words, according to the survey results, it can be said that 89.3 percent of the public (4,060 people) use the internet and 10.7 percent do not. The findings below concern internet users:

In terms of time spent on the internet, 22.6 percent use it one hour or less per day, 19 percent between 1 and 3 hours, 24.7 percent between 3 and 5 hours, and 32.4 percent five hours or more. On average, users' daily internet use equals 4 hours and 3 minutes.

Regarding time spent by internet users on domestic and foreign social networks: 25.2 percent use foreign social networks one hour or less per day, 16.2 percent between 1 and 3 hours, 14.8 percent between 3 and 5 hours, and 13.9 percent five hours or more. It should be noted that 28.4 percent of internet users do not use foreign social networks at all. Users' average daily time on foreign social networks is 2 hours and 5 minutes. The examination of time spent on domestic social networks shows that 43.2 percent of users spend one hour or less per day on domestic social networks. 18 percent of internet users do not use domestic social networks at all. Users' average daily use of foreign social networks [sic — from context this should read "domestic"] is 1 hour and 37 minutes.

In the chart below, the share of users of each foreign and domestic social network — both as a share of internet users and as a share of people aged over 15 — can be seen:

📊 The original chart at this point is reproduced above as the interactive graphic "Who uses which platform." Its full figures: Instagram 64.4% of users / 59.4% of 15+; Telegram 48.5 / 45.6; WhatsApp 45.7 / 40.5; YouTube 23.1 / 22.8; Twitter (X) 10.0 / 9.7; Rubika 66.6 / 60.3; Eitaa 54.5 / 49.0; Bale 50.1 / 45.5.

Overall, the examination of users' use of domestic and foreign social networks indicates that 55.9 percent use both domestic and foreign social networks. 15.6 percent of internet users use only foreign social networks, and 24 percent use only domestic social networks.

Regarding the cutoff of the international internet during the war, 47.1 percent of users said the internet cutoff did not anger them at all or angered them only a little; it angered 46.1 percent of users a lot or very much. On the other hand, 63.7 percent of users consider the reopening of the international internet after the recent war a very correct decision. 38.8 percent of users named staying in touch with friends and family, 33.6 percent entertainment and music, watching films and clips, comedy, etc., and 29.6 percent work and earning income as aspects of their lives that would have run into trouble had the international internet not been reconnected. Likewise, 39.2 percent of users stated that in the event of an internet cutoff they usually follow the news via the state broadcaster [IRIB]; 21.3 percent via domestic social networks such as Bale and Eitaa; and 14.5 percent via satellite channels.

Another part of the survey examined users' views on circumvention tools [filtershekan, i.e. VPNs] and the extent of their use. The results showed that for 40.3 percent of users, the unblocking of social networks does not matter at all or matters little; for 51.8 percent of users, unblocking social networks matters a lot or very much. As for prioritizing which social networks should be unblocked, 47.8 percent of users named Instagram, 20.9 percent Telegram, and 8.4 percent YouTube, in that order, as their priorities for lifting filtering. 74.4 percent of internet users use circumvention tools. 66.7 percent use free circumvention tools. [The source repeats this last sentence twice.]

Users' views were also examined on policymaking in the field of the internet and social networks. 72.3 percent of internet users are not at all satisfied, or only slightly satisfied, with internet speed in Iran. Accordingly, 56.9 percent of internet users stated that if they were to set policy for the internet and social networks, their first priority would be increasing internet speed. 61.1 percent of internet users oppose free, unfiltered internet access for certain officials and authorities, while 24.6 percent agree with it.

The digital economy was another subject examined in this survey. According to the findings, 43.5 percent of internet users said their income and livelihood do not depend at all on the internet and social networks. By contrast, the livelihood of 20.3 percent of internet users depends on the internet and social networks a lot or very much. This figure was moderate for 9.3 percent and low for 25.8 percent. 58 percent of internet users believe online businesses create new job opportunities in the country's economy. In addition, 45 percent see the effect of online businesses on the country's economy as increasing public welfare, and 30.2 percent as increasing government revenue. 19.2 percent also pointed to reducing government costs, and 17.1 percent to reducing job opportunities. An examination of users' online activities over the past year showed that 57.1 percent of internet users made online purchases in the past year and 55.5 percent used online transportation (Snapp and Tapsi). Virtual education (37.9 percent), booking tickets, hotels and ecolodges (17.9 percent), and cleaning and repair services (8.9 percent) came next. Overall, 27.6 percent of internet users believed that apps such as Snapp, Tapsi, Digikala and Filimo meet their daily needs a lot or very much.

Regarding internet users' familiarity with and use of artificial intelligence: 37.6 percent are not familiar with AI tools at all; 25.4 percent have only heard the name; 29 percent can use it to some extent; and 7.9 percent use AI tools in a specialized, professional way. Among all users who get help from AI on the internet, 90.3 percent use ChatGPT. Among all users who get help from AI on the internet, 51.1 percent use AI to obtain general information, 44.1 percent for education and skill-learning, 38.7 percent for editing photos and video, and 30.5 percent for language and translation.

Methodology notes & caveats for analysts

  • Who's asking matters. ISPA is affiliated with Jahad-e Daneshgahi (a state-linked academic organization) and this wave was commissioned by the Ministry of ICT, with answers collected face-to-face. On questions about VPN use, blocked platforms, and opposition to filtering, social-desirability pressure plausibly biases answers toward the "safe" response — so the 74.4% VPN figure and foreign-platform reach are best read as lower bounds, and state-platform figures (e.g., Rubika's 66.6%) as upper bounds. Rubika also comes preinstalled on many phones sold in Iran, and "use" is not defined in the article.
  • Base definitions. The population figures ("15+") derive from the 4,545-person sample; all other figures describe the 4,060 internet users. Several question batteries allow multiple responses and don't sum to 100; where the article leaves a remainder unreported, this page computes and labels it explicitly.
  • Source errors preserved. The Persian original contains a duplicated sentence (free-VPN share) and one mislabeling ("foreign" where "domestic" is meant for the 1h37m average); both are flagged in the translation.
  • Context. "The war" and the international-internet cutoff refer to the conflict preceding the June 2026 fieldwork; the questionnaire treats the shutdown and later restoration of international connectivity as given events. Persian calendar dates are converted to Gregorian in brackets.
  • No sampling error, weighting, or full questionnaire was published in this article.

Original article: ispa.ir — نشست «زیست‌بوم دیجیتال ایرانیان؛ یافته‌های یک نظرسنجی»